2019 Mercedes A Class Vs BMW 1 Series
The new A-Class is the first Mercedes-Benz model to feature the completely new multimedia system MBUX, which also ushers in a new era in Mercedes me connectivity. A unique feature of this system is its ability to learn thanks to artificial intelligence. MBUX can be individualised and adapts to suit the user. It thus creates an emotional connection between the vehicle, driver and passengers.
Its further strengths include the high-resolution Widescreen cockpit with touchscreen operation of the media display, the navigation display with augmented reality technology plus intelligent voice control with natural speech recognition, which is activated with the code word “Hey Mercedes”. A head-up display is also available. The touchscreen is part of the comprehensive MBUX touch-control concept – a triad consisting of the touchscreen, touchpad on the centre console and touch control buttons in the steering wheel.
MBUX is a revolution of the user experience in the car. Emotively appealing showcasing features underline the comprehensibility of the control structure and thrill through brilliant 3D maximum-resolution graphics, which are rendered, i.e. calculated and displayed, in real time.
Moving inside the new BMW 1 Series, an array of details add to the cabin’s exclusive, high-quality feel. With a clear and stylish design, the instrument panel has been completely reworked to place an even greater emphasis on driver focus. The black-panel instrument cluster has likewise been reconfigured. Contrast stitching gives the various model variants a sophisticated appearance. The centre stack, which houses the control panels for the radio and air conditioning system, features a high-gloss black surface.
There is a roll cover for the cupholders in the centre console, giving the new interior a clean look. And the window buttons in the doors now have chrome trim. Thanks to virtually imperceptible gaps, the glove compartment blends seamlessly into the overall ambience. The air vents for the air conditioning have been revised and also contribute to the generous impression of space created by the interior of the new BMW 1 Series.
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